Legal

Privacy Policy

Last updated: July 9, 2026

1. Controller

supportif.ai — Manuel Sampl
Johann-Strauß-Gasse 8
1040 Vienna, Austria
E-mail: support@supportif.ai

This policy covers the website supportif.ai and the Shopify app supportif.AI (running at app.supportif.ai). For personal data of a merchant's customers that we process while providing the app, we generally act as a processor on behalf of the merchant (Art. 28 GDPR) — see our Data Processing Agreement.

2. What data we process

3. Purposes and legal bases

We do not sell any data, we do not use your data for advertising, and we do not allow third-party AI providers to train their models on your data (API traffic is excluded from training under the providers' API terms).

4. AI processing

To analyze and answer support emails, the relevant email content and required shop context are sent to the AI model you configured: OpenAI and/or Anthropic (cloud), or a local model operated within our infrastructure. Cloud providers receive only the content needed for the specific request and process it under their API data-processing terms. If you prefer that no data leaves our infrastructure, select the local model. Automated replies are only sent within the automation rules you configure; all data-changing Shopify actions always require your explicit approval — there is no automated decision-making with legal effect within the meaning of Art. 22 GDPR.

5. Sub-processors

Where processing takes place outside the EU/EEA, it is safeguarded by the EU Standard Contractual Clauses and, where applicable, the EU-U.S. Data Privacy Framework.

6. Retention and deletion

7. Security

All connections are encrypted in transit (TLS). Credentials, tokens, API keys and the storefront password are encrypted at rest with AES-256-GCM. Access to production systems is restricted and logged. Each shop's data is strictly separated by tenant.

8. Your rights

You have the right to access, rectification, erasure, restriction of processing, data portability and objection (Art. 15–21 GDPR). Contact us at support@supportif.ai — we answer within the statutory time limits. You also have the right to lodge a complaint with a supervisory authority; in Austria this is the Datenschutzbehörde (dsb.gv.at).

If you are a customer of a store that uses supportif.AI, please direct requests to the store first — the merchant is the controller of your data; we support them in fulfilling your rights.

9. Changes

We may update this policy to reflect changes in the service or the law. The current version is always available at supportif.ai/legal/privacy; material changes are announced in the app.